We provide radical clarity for business owners and marketers wanting to reach their people.
What does that mean?
We’ll give you a clear roadmap that leads you to the people who get what you’re offering, want it, and are excited to tell others about it — your ideal clients or customers. Say goodbye to ineffective and disjointed marketing tactics once and for all.
Whether you’re a new or seasoned business owner or a Marketing Director, we can help you and your team avoid spending time on the things that aren’t moving the needle and identify the opportunities that will. We’ll transform and modernize your marketing strategy so that you’re never unsure about where to put your efforts – saving your time and energy to focus on what you actually love doing.
Through our Strategic Digital Audits, we’ll spend three months getting to know your business, your audience, how you currently market and will provide guidance on how to streamline, enhance and modernize your tactics. You will leave our engagement with a customized plan that includes concrete actions to take the guesswork out of your marketing strategy, leading you to clarity and results.
If the confusion and uncertainty you feel about your marketing strategy is weighing you down, let us help.
Topics Covered in our Audits:
- Competitive marketing analysis
- Development of audience personas through in-depth research
- Identification of priority marketing platforms (i.e. Pinterest, Instagram, Email)
- Strategic alignment of all marketing channels (i.e. Website, Social Media, Email)
- Development of key messaging
- Visual guide to ensure brand consistency across platforms
- Social media strategy to reach key audiences on identified priority platforms (i.e. what tactics to use on which platforms, where to invest, content planning, social advertising strategy, video strategy, relevant hashtags, etc.)
- User experience recommendations for website
- Email list segmentation or growth strategies
- Identification of key cross-promotional partners & campaign ideas
For those clients who have gone through our Strategic Digital Audit, we provide continuing consulting to build on and support the marketing transformations we identify during the Audit. Learn more about our Quarterly Strategy Sessions.
Team 624 has helped us increase our reach through social media advertising—curating custom audiences so that our communications are targeted and relevant. We’ve reprioritized our budget and increased our spend in social advertising [with Team 624] because it allows us to reach and connect in a meaningful way with a targeted audience.